Training Programme
Business paradigm Shift
Learn about how technology has changed the way businesses operate, and evolve your businesses to deal with the changes of the industry.
Programme Outline
Training Format
Training Duration
Target Audience
Target Industries
Programme Certification
Min. and Max. Participants
Fees
: Online
: 12 sessions over 3-6 months; 2 hours per session
: Working adults
: Any industries
: Certificate of Attendance from Sunway University
: 30-35 participants per training cohort
: RM1,200 per participant (including 6% SST)
*The fee includes training fee, training materials (softcopy), certification of attendance from Sunway University, virtual training platform (e.g. Zoom, Microsoft Teams and etc.) only.
Training Outline
Session | Topic |
|---|---|
1 | Introduction to the course outline |
2 | Identification of the product/service |
3 | Development of a consumer persona (existing) |
4 | Development of a consumer persona (existing) |
5 | Development of a consumer persona (new) |
6 | Development of a consumer persona (new) |
7 | Digital Outreach |
8 | Digital Outreach |
9 | Technologies impacting workplace |
10 | Technologies impacting workplace |
11 | Managing change |
12 | Proposal presentation |
